Economics

BBC-I: Banking Business Customer Internationalization

Most Small and Medium Enterprises (i.e., SMEs) hardly dare to extend their business abroad alone. In Italy only 7% of SMEs operators are active in the international business. They often do not have a dedicated export department, resources to analyze in depth the market, they do not speak the language and they are not fully […]

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BMSI: Bosch Mobility Scope Italyg system

Profound and dramatic changes in the customer needs and requirements are shaping the mobility industry and new business models based on innovative products and service systems are arising in the market. Incumbents, e.g. Bosch, are looking for new opportunities to expand their customer base and product service portfolio. The project aims at defining the positioning

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